Translation for Food Manufacturers

Industry-Specific Translation


Food and Beverage Manufacturers

Expanding from a regional or national marketplace to an international one requires a clear and compelling message in any language or culture. Sectors in the food and beverage industry are highly sensitive to competitive market conditions, requiring strength in both product management and messaging. Verbio supports your full cultural communication lifecycle — including translation of training manuals/videos, localization, and cultural consultation — for food and beverages to reach your global markets. Common Sense Advisory (CSA) offers insight and reporting for all global market leaders. CSA analyzed the correlation between language and consumer behavior, polling 3,002 consumers in 10 countries. Their report “Can’t Read, Won’t Buy,” notes that consumers are 75% more likely to purchase a product if accompanying materials are written in their own language.

Your Challenge:

  • Researching your target market
  • Consistent marketing messages across your global markets
  • Labeling compliance and foreign regulations
  • Training a global salesforce using live interpreters or multilingual eLearning modules
  • Communicate merchandising instructions and new product features to international distributors and retailers

Verbio is your solution:

  • Experienced human translators for 200 languages
  • Provide cultural consulting and marketing advice for international sales
  • Interpreters for contract negotiations with distributors or retailers
  • Culturally adapt labels and packaging
  • Localize your website and catalog to sell your products
  • Train your global salesforce in their own language: in-person or eLearning modules